For you who have been in the online business world for a long time, you are certainly no stranger to affiliate marketing. Affiliate marketing is one of the most effective programs to earn big income through the Internet in a relatively short time and with big results.
The way it works is quite easy, you have the task of selling affiliated products to consumers, and if a sale occurs, you will get a commission according to the initial agreement.
In this post, we will discuss the basics you need to know about affiliate marketing. It's a part of digital marketing.
What is Affiliate Marketing?
Of the many Internet marketing business models, the most popular is affiliate marketing.
The working principle of this affiliate program is commission-based sales, a simple example is when you successfully sell a product or goods or services, then you automatically get money or commissions from selling these products.
Affiliate marketing is a business system by paying for someone's services when that person succeeds in selling the product or service of a merchant or company that has products or services through online marketing via the Internet and requires other people to sell their products/services.
Your position here is as a person who does not have products or services to sell, so you can help a merchant in marketing their products/services, and of course, we will get a commission for the sales we make.
How Affiliate Marketing Works
the advantages and disadvantages of affiliate marketing are
If you want to run affiliate marketing to the fullest, then you have to register with an affiliate web company and you will get an affiliate link.
Then you promote the link on a website or blog, social media, or online forums, and anyone who clicks through your link and then makes a purchase, gets a commission.
The amount of commission or payment given varies, depending on the product/goods/service being sold.
Affiliate marketing is a business model that can generate passive income, and is relatively easy for beginners even if they don't have their own website.
Affiliate Marketing Pros and Cons
The advantages of affiliate marketing are:
- Small capital, does not even require capital at all.
- It's easy to get started.
- An industry with huge profits.
- Opportunity to earn big income.
- Work from anywhere.
- Many products that you can offer.
While the weaknesses of affiliate marketing are:
- Income comes from commissions so income is not fixed.
- It takes patience and hard work to be successful.
- Must compete with other affiliate marketers.
- Not easy to choose the right product.
- Difference between Affiliate & Reseller
The differences between affiliates and resellers
It’s an online business system by selling other people's products or services without any conditions. You are only required to register without the need to buy or own the products or services that we offer.
Affiliate commissions are also not as big as reseller commissions, usually only around 20-40%.
It’s a system that can be run for online businesses by selling other people's products or services with the condition that we have to buy or own the product.
The commissions given also vary but are larger than the commissions received by affiliates, which range from 30-80%.
Tips for Success in Becoming an Affiliate Marketer
1. Make it a habit
Brace yourself to study information about the product or service that you are going to promote, before deciding to enter affiliate marketing for a product.
2. Choose Products You Like
Choose products that are in demand by the market or products that you like, so that apart from marketing you also get pleasure from these activities.
3. Create a website
This is the most important in doing affiliate marketing. You should make a serious website by buying hosting and domains and don't use free websites and domains for your affiliate business website. It would be great if you can create catchy micro-interactions.
4. Try the product you are selling first.
Today's customers are smart enough to judge the truth of a product, by trying it first you can give testimonials according to the actual benefits you feel.
By sharing personal experiences, customers will trust more about the affiliate products you offer.
5. Create a blog content
Make sure that your blog or website also has useful content, not only as a place to advertise your product, especially if you promote affiliate products through websites or blogs.
By providing valuable website content, besides consumers will have product-related education, they will also have the loyalty to always come to the website and make purchases.
6. Well-managed in accounting
Managing finances well is also a condition for success in running affiliate marketing. With good financial management, you will not only end up being an affiliate salesperson online, but you can also grow to become a reseller who has goods in stock so that you respond more quickly to consumer requests without having to wait for news from suppliers first.