Fashion is beyond borders, it's something that brings diverse cultures, traditions and values together. Fashion isn’t something limited to just designing clothes or shoes or jewelry, it's way beyond. Your country’s fashion and trends define the state of mind people are in, their status as well as their progression.
Every country has their own way of adapting to the newest fashion trends according to their culture and Pakistani fashion is no different. It is a clear depiction of our timeless cultural heritage, immaculate craftsmanship and top quality raw materials.
The Pakistani fashion industry has grown exponentially with many top designers getting international recognition on top platforms like Paris Fashion Week, Cannes and many more. There are a few brands that have played pivotal roles in establishing a standard of quality for others to follow like Gul Ahmed. The Gul Ahmed online store is a one stop shop for all your needs.
Today’s Pakistani woman is strong, powerful, ambitious and fashionable which means she will love to carry herself with dignity and style. The Pakistani fashion trends have a heavy influence on the seasons as the weather conditions are quite extreme especially after the devastating climate change our country has been facing.
For summers, as the weather is humid and hot, breathable fabric like chicken shirts or eyelet fabrics or schiffli embroidery fabric is very much in demand. These can be paired with beautiful cutout trousers, culotes, flared pants and a light weight dupatta to go with it. For winters, the trends shift towards more warm and cozy fabric but styles are adjusted to wear with shawls, cardigans, sweaters or coats.
Pakistani dresses online are sold keeping in mind the diversification in people's choices and you can find any style, print or cut there.
In this article, I will be discussing the top trends that have taken over Pakistani fashion scenes lately and will show you the traditionals they took inspiration from. This article will also give a sneak peak of the big names of our industry to whom you can trust with closed eyes. So let’s get started.
The Trends and Traditions Currently Big in Pakistani Fashion
1. Matching Separates
This trend is not only going strong in Pakistan but all around the world. Big streetwear brands like ZARA have been churning out these matching separates in their past 5-6 collections and people just can’t get enough of them. This is also trending in Pakistan where you can see matching print on print 2 pieces with either long or short tunic paired with straight or flared pants. You can also find these matching separates in solid colors which are ideal for winters to pair with shawls, traditional handloom pieces.
2. Pastel or Fresh hues
This fashion is seen big in spring and summer season where you will find delicate floral embroideries in fresh pastel hues like lilacs, lemon yellow, lime green, powder blues, floral pinks and peach perfections. Designers like Farah Talib Aziz, MushqPK, Image, Zara Shajahan and others have perfected their craft in this style and you’ll find the best options with them.
3. Embroidery with Print
In winters, Pakistani women like to feel warm and cozy yet something heavy and embriodered so a common trend is heavy embroidery shirts in fabric like Karandi, Khaddar or Pashmina with printed shawls of wool, Slub khaddar or pashmina. This beautiful rendition of our culture and craftsmanship looks very stylish when paired with pointed pump heels or kitten heels.
4. Chikankari Fever
Chickenkari is one of the finest embriodered fabric Pakistan fashion industry is giving all the love to. This fabric is very breathable, looks perfect for semi-formal wear or Eid parties and is super easy to style in any way you want. All the lawn designers ought to have a few designs of chikankari in their collection as it's beautiful, exquisite and very much loved by all aged women.
Top Designers of the Pakistani Fashion Industry
As I said before, the Pakistani fashion industry has grown exponentially and we now have couture designers, lawn designers, unstitched fabric experts, western wear brands and also the ones that make beautiful formal and wedding wear. Some of these designers do various things and some stick to what they do best. This article will focus on the pioneers of the fashion industry and the ones that made a huge mark in a very little time, all of them currently ruling!
1. Hussain Rehar
A very new and fresh rake of formal and wedding wear, Hussain Rehar makes exquisite, delicate, intricate and enchanting dresses that not only look amazing but their cuts and style is also on point. I have seen many celebrities, models and influencers raving about the dresses and they are true to the T. The beautiful peshwas, the flared lehengas, shararas and kalidars will blow your mind and take your breath away.
2. Faraz Manan
If you want a designer that is loved by both Pakistani celebrities as well as Indian celebrities then Faraz Manan is the one. He has been in the limelight for over a decade now and people still want to wear him when they want something special for their wedding, their sibling’s wedding or when it's their children’s wedding. Celebrities like Reema khan, Mahira Khan, Kareena kappo Khan, Alia Bhat Kapoor and Deepika padukone have worn him and look beautiful and timeless.
3. Sania Maskatiya
One of the pioneer brands in bringing animal figurines and other mughal architecture to the fabric and clothes is Sania Maskatiya. She has an eye for these beautiful images that are a strong part of our culture and she has used them in her prints, embroidery and embellishments in the most satisfying way possible. I would highly recommend her as she makes dresses for all kinds from day-to-day casuals to heavy formals.
Ending Lines
This is my little take on the current fashion goals and trends going strong in the Pakistani fashion scene. You can have one look at these designer offerings and understand what exactly we are at in terms of growth in our fashion journey.
