Of course, there are many things you can do to make your website more user-friendly, but there’s one key step that can help you succeed over and over again: simplifying your interface to make the site more user-friendly! This may seem like an obvious step, but it’s often overlooked by small business owners who don’t have a background in UI/UX design. If you want to attract and retain new customers, your website needs to be as user-friendly as possible, which means focusing on visual clarity and ease of use in every step of the design process.

Reduce clutter

It can be tempting to include every last detail about your business on your website in an effort to show how awesome you are. But, we can help. The one thing you can do is try removing anything from the design that's not absolutely necessary. No matter how small, a little simplification can go a long way and it helps visitors focus on what's important, like their experience with your products or services.

Think about patterns

Navigating through a website can be difficult, especially when there are multiple pages and sections on the site. Thankfully, there are some things you can do to simplify the navigation process and make it easier for your readers. 

One thing you can do is use breadcrumbs or breadboxes to inform people of where they are in relation to the site's hierarchy of information.

Make it obvious where you need to click

Luckily, there are a few small adjustments you can make on your website to get visitors to where they need to go. With these four ideas, you'll be well on your way towards creating a site that people love and find easy to use. Here's what you should do:

  • Clearly highlight the text links with contrasting colors or underline so people know they can click them. 
  • Place the search box in an obvious location so people don't have trouble finding it.

Don’t overload readers with options

If your site has a busy interface, it can be hard for customers to find what they're looking for. So if you want to simplify the user experience on your website, take a look at these five things you can do:

  • Reduce the number of clicks it takes for users to find what they're looking for by adding shortcuts in between pages of options. 
  • Group like items together into dropdown menus and provide links within the menu items.

Stick To Two Types of Information Per Section

People visiting your website have a lot of choices these days. If you want them to stay and read, you'll need a website that is easily navigable and contains the information they are looking for in one place. Follow these five tips for success:

When visitors land on your homepage, make sure they know what your site is about right away. Give them a clear title and short description so they don't have to scroll through all the content just to find out what it's about.

Keep Each Block Short and Sweet

Organizing your website in a way that is as simple and intuitive as possible will have a positive impact on the design, content, and engagement of your site. In order to do this, you need to make it easy for visitors to find the information they are looking for. For example, placing higher visibility tools at the top of the page instead of tucking them away on the side panel (i.e., search bar vs.

Design For Mobile Devices First

Some experts believe that websites should be designed for mobile devices first. When designing a website, it is important to consider how users are viewing the site on a mobile device. Designing for these devices increases engagement, customer satisfaction and search engine optimization (SEO). Mobile websites are best used as a companion site that redirects viewers to the desktop version when they click through.

Use Colors Strategically

One simple way you can make your website more user-friendly is by making use of colors. If a color contrasts well with its background, it will be much easier for visitors to the site to see it. You should also remember that certain colors evoke different emotions in people and can subconsciously affect their perceptions of your company.

Avoid Unexpected Changes in Layout or Typeface

Adding content and updating your website can be time consuming, so it's important that you provide as much user-friendly navigation as possible. Keeping the website neat and clean will make it easier for visitors to find what they are looking for in a snap.

Conclusion

To make your website more user-friendly, use large fonts and basic language in the homepage. Designing a more intuitive UI/UX will help new visitors feel like they know what's going on. If you need help with any design work, hire a UI/UX design agency in India. These companies are very affordable and can provide you with skilled designers who understand how to create an easy-to-use interface for all types of users.